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REMEMBERING THE
OLYMPIC PARK BOMBING
Eric Rudolph has
confessed to being the Olympic Park bomber, as well as to bombing a gay
nightclub in Atlanta and an abortion clinic in Birmingham. For this he
will receive four life sentences with no chance for parole and will
spend the rest of his sorry life in a federal prison, courtesy of the
taxpayers. May he rot in hell. For anyone who hid him in North Carolina
mountains thinking they were making some self-righteous statement of
protest against the federal government, may they spend eternity with
Jane Fonda on a gun turret in North Vietnam.
As managing director
of communications and government relations for the Atlanta Committee for
the Olympic Games, I saw Rudolph’s handiwork up close and personal. It
wasn’t pretty. What had been one of the most festive venues during the
1996 Centennial Olympic Games in Atlanta was reduced to an eerie silence
by a pipe bomb that was responsible for the death of two people (one by
heart attack) and injuries to at least 100 spectators gathered in
Centennial Park in the early morning hours of July 27.
Planning and
executing any Olympic Games is chaotic. In Atlanta, this was especially
true. Our Games were funded privately, which meant the committee had to
raise $1.7 billion. We walked a financial tightrope every day. In
addition, we were dealing with one of the most incompetent and
race-obsessed public officials on God’s earth, Atlanta Mayor Bill
Campbell, who had the grand vision of a turnip. All he and his lackeys
cared about was making a buck off the Games, no matter how tacky and
dysfunctional the city looked. That approach to a potentially
world-class event gave rise to the abominable sidewalk vendors program,
which was a financial failure for the vendors and an international
embarrassment. The only thing effective about the program was its
ability to clog Atlanta’s streets.
To make matters
worse, the Atlanta Games were subjected to sophomoric coverage by the
Atlanta newspapers, more interested in catching our CEO Billy Payne in a
“gotcha” than in putting pressure on the city government to get its
poo-poo together and make Atlanta look like the top-flight city it
claimed to be. Sadly, the timid business community was too afraid of
incurring Campbell’s wrath to be of much help.
In spite of this,
the Games were going along splendidly. Technical glitches and
transportation issues plagued us, but most of those had been fixed. The
athletes and the numbers of people watching the Games in person and on
television were setting records. By the end of the first week, we were
beginning to exhale. Then came the bombing.
To quote Charles
Dickens, “It was the best of times, it was the worst of times.” The
worst, of course, was the loss of life and the injuries. The best was
the response to the bombing on the part of athletes, spectators and
volunteers. The decision had been made immediately after the explosion
that the Games would go on. No one wanted a deranged act to intimidate
us into stopping the Olympic Games, yet no one knew for sure if anyone
would show up later that day.
We got our answer
when crowds streamed into the venues for Saturday morning’s events,
fewer than 12 hours after the bombing. By the time the day was over, we
had held 21 competitions, with our stadiums at 95 percent capacity and
more than 85 percent of our volunteers on hand. To put an exclamation
point on the day, 27,000 tickets were sold to future events.
In the weeks and
months to follow, there would be a media feeding frenzy that saw
security guard Richard Jewell accused — and later exonerated — of
any role in the bombing. There would be a long and futile search for
Eric Rudolph, culminating in his capture in a garbage dump (how
fitting!) by a rookie police officer in a small town in North Carolina,
and later a confession. Today, for those of us who put our hearts and
souls into the Centennial Olympic Games, there is finally closure. After
all these years, though, it still hurts.
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